New 'Every Mind Matters' campaign


Public Health England has launched the Better Health – Every Mind Matters campaign to support the nation’s mental wellbeing with the encouragement of, “when things aren’t so good out there, make inside feel better”.  Aimed at adults, but weighted towards those most at risk of mental health problems, this “Make inside feel better” 2021 phase of the campaign carries the key message of encouraging people to create a free NHS-approved ‘Mind Plan’.

The resources available to support this campaign include a range of materials that direct to the Mind Plan tool and alert to the NHS Every Mind Matters content.